DOC O1
National Anti-Corruption Commission
Branding
Guidelines
Released under the FOI Act
www.nacc.gov.au
Version 1B
In this
Tone
document
Colours
Typography
Graphic elements
Example layouts
Crest
Released under the FOI Act
NACC Brand Guidelines
2
Tone
Our tone is:
The brand tone of voice
reflects how NACC operates
Professional
and communicates.
As such, these values
should be considered
throughout all brand
Trustworthy
collateral and
communication materials.
Transparent
Approachable
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NACC Brand Guidelines
3
Colours
C81 M68 Y50 K44
C85 M51 Y4 K0
The NACC colour palette
Aa
R47 G58 B72
Aa
R34 G116 B181
should be used throughout
HEX #2f3a48
HEX #2274b5
all brand collateral and
Cobalt
Contrast ratio: 11.54:1
Tabriz
Contrast ratio: 4.96:1
communication materials.
Blue
The order of prominence is
shown on the right. If
more colour options are
needed, tints may be
used.
C73 M7 Y23 K0
Web-accessible colour
Aa
R25 G177 B195
pairings are used to
HEX #19b1c3
ensure compliance with
Teal
Contrast ratio: 8.12:1
WCAG 2.1 AA standards,
indicated by the icon
below:
Aa
C60 M0 Y18 K0
WCAG 2.1 AA
R84 G198 B211
Aa compliant
HEX #54c6d3
(all font sizes)
Teal
Contrast ratio: 10.40:1
(75% tint)
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NACC Brand Guidelines
4
Typography
Website titles and headings: Work Sans
Work Sans Regular
AaBbCcDd ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
The NACC brand uses two
1234567890!@#$%^&*()
typefaces:
Work Sans Bold
Work Sans for website
and special publications.
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
Verdana for all other
1234567890!@#$%^&*()
organisation materials.
For in-house applications,
or when Work Sans is
Primary font: Verdana
unavailable, Verdana
should be used as the
Verdana Regular
primary typeface.
AaBbCcDd ABCDEFGHIJKLMNOPQRSTUVWXYZ
For legibility, all font sizes
abcdefghijklmnopqrstuvwxyz
should be no smaller than
1234567890!@#$%^&*()
7.5pt.
Verdana Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890!@#$%^&*()
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NACC Brand Guidelines
5
Graphic
Tabriz Blue (internal):
elements
Used on internal collateral, along with a lighter colour scheme.*
Different colour schemes
are used to differentiate
the nature of documents.
Cobalt (external):
They are applied to
Used on external facing collateral, along with a darker colour scheme.*
graphic elements and text.
Please follow the guideline
on differentiating internal
and external collateral.
Teal (alternate):
An alternate option, and can be used when an additional colour theme
is required.*
*These guidelines are only a
recommendation; there can be
instances where the colour
schemes are used differently.
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NACC Brand Guidelines
6
Example
External collateral examples
layouts
PowerPoint template
National Anti-Corruption Commission
Document layout
On the right are examples
Headline
of exteral-facing collateral
Sub Headline 1
using Cobalt as the
National Anti-Corruption Commission
Media Release
Sub Headline 2
primary colour.
Document cover
Date
^Date in full^ (if no signature block)
Heading 1
Heading 2
Body text
Heading 3
www.nacc.gov.au
Dot points:
• indented, six points after no punctuation
• second last dot point ends in ‘comma and’ or ‘comma or’, and
• last dot point ends in full stop.
National Anti-Corruption Commission
Brief introduction: 1-3 sentences including news hook
Focus on the most important information at the top of the release. Include quotes from
the Integrity Commissioner and head of NACC.
Include any additional information and further details towards the end of the release. Aim
Annual Report of the
for 1-2 pages maximum for the full media release length including the ‘About’ paragraph
and contact information.
Integrity Commissioner
About the National Anti-Corruption Commission (NACC)
NACC is committed to preventing and investigating corruption issues relating to
Commonwealth law enforcement agencies. NACC supports the Integrity Commissioner to
provide independent assurance to government about the integrity of prescribed law
enforcement agencies and their staff members. The office of the Integrity Commissioner
and NACC are established by the Law Enforcement Integrity Commissioner Act 2006 (the
2023-24
LEIC Act).
For more information, visit NACC’s website: www.nacc.gov.au
Please direct all enquiries regarding this media release to xxxxx@xxxx.xxx.xx
www.nacc.gov.au
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NACC Brand Guidelines
7
Example
Internal collateral examples
layouts
PowerPoint template
National Anti-Corruption Commission
Document layout
These are examples of
Headline
interal-facing collateral
CLASSIFICATION
Sub Headline 1
using Tabriz Blue
Sub Headline 2
Decision Minute
National Anti-Corruption Commission
as highlight.
Document cover
To
^Recipient^
Cc
^as relevant^
From
^Author^, ^Job Title^
Date
^Date in full^ (if no signature block)
File
^CM ref^
^Operation name if relevant^
Topic
^as relevant^
www.nacc.gov.au
CLASSIFICATION
1 First Heading
1.1 ^A decision minute should outline the circumstances that have led to this
^A decision minute should outline the circumstances that have led to this
submission being prepared, including reasons for any deadline for action or key
submission being prepared, including reasons for any deadline for action or key
date, or for any delay in sending this submission to the Integrity Commissioner,
date, or for any delay in sending this submission to the Integrity Commissioner,
Executive Director
Executive D or other decision maker.^
irector or other decision maker.^
National Anti-Corruption Commission
a) ^Use format painter to apply the relevant paragraph style to meet your needs
a) ^Use format painter to apply the relevant paragraph style to meet your needs
b) here is an alphabet list (no comma)
b) here is an alphabet list (no comma)
• here is a dot point list, and
• here is a dot point list, and
Title Of Document
• remember, the second last point in either list always ends in <comma and> and
• remember, the second last point in either list always ends in <comma and> and
the last dot point ends with a full stop^.
the last dot point ends with a full stop^.
Verdana 24
2 Second Heading
From One To
2.1 ^A decision minute needs to set out how the decision complies with process
^A decision minute needs to set out how the decision complies with process
requirements— such as the PGPA Act, other legislation or ACLEI procedures^.
requirements— such as the PGPA Act, other legislation or ACLEI procedures^.
Four Lines
3 Third Heading
3.1 ^Some analysis should be provided which logically leads to the recommended
^Some analysis should be provided which logically leads to the recommended
decision – although it should consider the pros and cons of various options along
decision – although it should consider the pros and cons of various options along
Any other information
the way. Also, an explanation of the reaction expected from those affected by the
the way. Also, an explanation of the reaction expected from those affected by the
recommended course of action^.
recommended course of action^.
Verdana 18
Max 9 lines in total
^Short title or CM reference^
Page 1 / 3
CLASSIFICATION
CLASSIFICATION
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NACC Brand Guidelines
8
Crest
Inline version
The NACC Australian
Government crest logo can
National Anti-Corruption Commission
be used inline or stacked.
National Anti-Corruption Commission
Stacked version
National Anti-Corruption Commission
National Anti-Corruption Commission
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NACC Brand Guidelines
9
Crest
Clearspace
Clearspace
National Anti-Corruption Commission
The clearspace around the
crest ensures that other
graphic elements and
lettering do not intrude on
this space. Where possi-
ble, use more clearspace
than the minimum.
National Anti-Corruption Commission
Minimum size
Minimum size
The minimum width of the
coat of arms for print
reproduction is 20mm. The
example shown is to
National Anti-Corruption Commission
actual minimum size.
20mm
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NACC Brand Guidelines
10
Crest
Correct use
National Anti-Corruption Commission
National Anti-Corruption Commission
The crest should be clear
and visible, applied to
backgrounds with high
contrast. It should not be
recoloured.
National Anti-Corruption Commission
All applications of the crest
should follow the rules
outlined in the Australian
Government branding
design guidelines, which
Incorrect use
can be found here.
National Anti-Corruption Commission
National Anti-Corruption Commission
National Anti-Corruption Commission
National Anti-Corruption Commission
Released under the FOI Act
NACC Brand Guidelines
11
National Anti-Corruption Commission
Released under the FOI Act
www.nacc.gov.au
Version 1B
